Brands
Founded in 2003, Celtic Pride was created in response to a growing consumer demand for consistently high-quality Welsh beef produced to the highest welfare standards. Over the years, the brand has become one of Wales’ most recognised names in beef, built on strong partnerships with trusted farmers and a commitment to excellence from field to fork.
Today, Celtic Pride Beef is proudly served in an ever-increasing number of hotels, restaurants and hospitality venues across Wales and the West Country. Holding the coveted Protected Geographical Indication (PGI) status, every cut comes with full traceability and a guarantee of authentic Welsh origin, giving chefs and customers confidence in both quality and provenance.
Celtic Pride offers an outstanding selection of premium Welsh beef to meet the needs of every kitchen. Their range includes beautifully prepared steaks and roasting joints, as well as expertly crafted burgers that deliver rich, succulent flavour with every bite. Designed for chefs who demand consistency and quality, these products bring the best of Welsh farming to plates across restaurants, hotels and catering venues.
For those seeking something truly special, the exclusive Celtic Pride Gold collection takes beef to the next level. Each cut is handpicked and dry-aged for a minimum of 35 days under carefully controlled temperature and humidity, concentrating flavour and tenderness to exceptional levels. This evolving range even offers bespoke maturation options, allowing chefs to create unique, signature beef experiences for their customers.
